Article by Tessa Flores, Huffington Post, January 21, 2022

If you’re experiencing brittle ends and tresses that refuse to hold on to moisture, you probably aren’t imagining it. Dry hair and cold winter weather are unfortunately close acquaintances.

Cash Lawless, a celebrity hairstylist and revered hair industry expert, told HuffPost that this is due to a greater amount of negative ions in the air causing increased exposure to friction damage, making your hair appear frizzier or more coarse.

He also explained that if the cuticles that surround and protect each hair strand are unsealed, your hair is susceptible to moisture loss and will have a greater reaction to the negative ions more present in winter.

Fazia Frederick, a top New York-based hair stylist for Glamsquad, said that arid winter temps also mean less humidity in the air, potentially impacting hydration levels.

“The cold weather also makes hair more prone to breakage in particular, resulting in split ends and a flaky scalp,” Frederick said.

Frederick also suggested shampooing only once or twice a week and using a hydrating mask to maintain moisture.

Jon Reyman, owner and cut director of Spoke & Weal salons, added that going outside with wet hair in cold weather is a cardinal sin in the book of hair health.

“Usually in colder weather, hair stays wet for longer as the cold doesn’t have the evaporative power of heat. When hair is wet, it’s at its weakest and most vulnerable condition, which leads more easily to damage and breakage,” Reyman said. “When water crystalizes, water expands. Crystallization happens when the temperature is below freezing. If hair is wet, the expansion puts pressure on the hair cuticle and causes damage.”

For the best products in hair protection and moisture retention, see what these hair experts recommended below for achieving more manageable, silky and winter-proofed locks.

Daily Conditioner from Harklinikken

A daily leave-in creme to improve softness and manageability
Before drying and styling your hair, Reyman recommends applying a hydrator of some kind to make hair not only more manageable, but also more protected. "I recommend Harklinikken leave-in hair hydrating creme," he said.

This multipurpose creme can be used daily and has a non-greasy formula, making it a good hydrating option even for fine hair. A blend three different oils, including argan and Abyssian seed, strengthens, nourishes and hydrates hair strands all at once.